Our Story β€” Three Generations, One Purpose
Built on Trust.
Delivered with Pride.

Since 1961, the Gupta family has been supplying India's finest pipes, fittings, and valves β€” from a single warehouse in Old Delhi to a pan-India operation trusted by thousands of contractors, builders, and industries.

63+ Years in business
3 Generations of expertise
10,000+ Products in catalogue
111+ Inquiries handled daily
The Family Behind the Business
Started in 1961 by Late Shri Vijay Kumar Gupta

Our story begins in the lanes of Old Delhi, where Late Shri Vijay Kumar Gupta founded Vijay Sales Corporation in 1961 with a simple conviction β€” that India's growing industries deserved a pipe supplier they could trust completely.

He built the business on two principles that remain our foundation today: absolute ethics and genuine goodwill with every client and brand partner. Word spread. Contractors came back. Industries relied on us. The business grew not through advertising, but through reputation.

Today, his son Shri Rakesh Gupta leads the business, and his grandson Punya Gupta represents the third generation β€” bringing the same values of trust and quality into the digital age, while honouring everything that was built before.

1st Generation Β· Founder
Late Shri Vijay Kumar Gupta
Founded Vijay Sales Corporation, Old Delhi
Est. 1961
2nd Generation
Shri Rakesh Gupta
CEO β€” leading operations and client relationships
Present
3rd Generation
Punya Gupta
COO β€” sales, marketing & digital transformation
Present
1970
A Historic Partnership
India's First Jindal Pipes Distributor

When Jindal Pipes began manufacturing in 1970, Vijay Sales Corporation was there from day one β€” becoming one of India's earliest authorised distributors of Jindal pipes. More than five decades later, we remain one of the most trusted Jindal partners in the country, supplying from factories across Ghaziabad, Hisar, Hyderabad, Bellary, Kolkata, and Nagothane.

Why clients come back, decade after decade

In a market full of traders who compete purely on price, we have always competed on something harder to copy β€” character. These are the values our grandfather built into the business and which we protect every single day.

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Ethics, above everything
We are known across the trade for our honesty in pricing, authenticity of material, and straightforwardness in every transaction. We never compromise on this β€” not for margin, not for volume.
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Speed that wins projects
Contractors trust us because when they are bidding against competitors, our quotes arrive first β€” detailed, accurate, and ready to submit. Many have told us our pricing gave them the edge to win.
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Depth of inventory
With over 10,000 products across pipes, fittings, valves, and fire fighting equipment, we are a genuine one-stop source. Our clients never need to go elsewhere to complete a project requirement.
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63 years of knowledge
Our experience across sugar, cement, oil & gas, pharma, construction, and fire fighting means we understand what each industry actually needs β€” not just what they've asked for.
India's leading pipe & fittings brands β€” all under one roof

63 years of trust with India's finest manufacturers means our clients get access to authentic, certified material β€” with the credibility of a long-standing authorised distributor behind every order.

Jindal Star Pipes Jindal Hissar Pipes MSL Seamless Pipes VS Forged Fittings Unik GI Fittings Sant Valves Kartar Valves Zoloto Valves L&T Valves Audco Valves Advance Valves Lifeguard Fire Fighting Newage Fire Fighting DRP Fittings Easyflex IWL India JCO Gas Pipe Ltd. SAIL Surya Roshni Ltd. Jindal SAW Sant DI Fittings Sant Grooved Fittings
Trusted by contractors and industries across India

Vijay Sales Corporation has been our go-to supplier for over a decade β€” consistently delivering on time, with quality we can rely on and service that exceeds expectations. They are the most professional piping supplier we have ever dealt with.

Multi Metal Fusion Technology
Industrial Client β€” Delhi NCR

What truly sets them apart is their end-to-end support β€” from the bidding stage to final procurement. Their detailed pricing inputs have helped us win orders and complete projects faster and more confidently. Because of their support, we have scaled our business multifold times.

UVA Engineers
EPC Contractor β€” Pan India
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Top 10 Iron & Steel Distributor in India β€” 2024

Ranked by Industry Outlook among India's top 10 distributors in the iron & steel industry β€” a recognition of six decades of consistent service, ethical practice, and commitment to our clients.

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